Let’s get real. How much do your stakeholders genuinely care about your mission? If you think they’re as invested as you, it’s time for a reality check.
Stakeholders often have competing priorities, climbing career ladders, protecting reputations, or even maintaining the status quo. Their passion for your cause is probably not as burning as yours.
And that’s okay. The real question isn’t why they don’t care, it’s how you can make them care! The answer lies in alignment. When you understand their pains, hopes, and goals, you stop competing for attention and start resonating. Instead of asking them to change their priorities, you show them how your purpose aligns with what already matters to them.
At We Do Content, we know that this kind of alignment doesn’t happen by accident. It takes strategy, empathy, and a clear understanding of the dynamics of influence. Our Stakeholder Engagement and Impact Framework is designed to help you bridge the gap between your mission and your stakeholders' motivations. With the right approach, you can move from being just another voice in the crowd to the one they listen to!
Find out how you can change the way you connect with stakeholders by completing our Stakeholder Engagement and Impact scorecard!